Month: February 2018

Like it or not, the future of cryptocurrency will be determined by bureaucrats

Denizens of the cryptocurrency world ought to get used to rubbing shoulders with regulators. The dark underbelly of the bonanza in  initial coin offerings, rising concerns about the security of cryptocurrency exchanges, and a rush of “Main Street” investors to the scene have helped convince bureaucrats across the globe that cryptocurrency markets deserve a lot more attention. As a US Senate hearing illustrated this week, however, the question of how best to apply that attention is head-achingly complicated. Les mer...

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Surrendering Information Through the Looking Glass: Transparency, Trust, and Protection

Surrendering to technology is a phenomenon where individuals in the digital age readily and willingly exchange information under conditions and in circumstances that are not well understood. The phenomenon of surrendering to technology along with the SSIM matrix provide a much-needed macro perspective of consumers and their information exchanges online to help frame trust, transparency, and protection strategies for marketers and policy makers. Les mer...

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An Empirical Examination of the FDAAA-Mandated Toll-Free Statement for Consumer Reporting of Side Effects in Direct-to-Consumer Television Advertisements

Inclusion of the MedWatch statement did not adversely impact comprehension or perceptions of product risks or benefits. Presenting the MedWatch statement in both text and audio resulted in better memory for the statement compared to text alone. Presenting the MedWatch statement before the major statement of risks resulted in poorer memory for the statement than placing it during or after the risks. Les mer...

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Private Equity: Overvalued and Overrated?

America is in the grips of a speculative frenzy. Investment bankers, private investment firms, and even a few dozen recently graduated MBAs labelling themselves “searchers” are calling, emailing, wining, and dining small business owners. Their goal is to translate prosaic small businesses into the poetry of private equity. The great postcrisis private equity gold rush is on, fueled by cheap debt and enthusiastic investors. A lawn care chain might get half a dozen calls and emails a week from business brokers and “searchers.” A regional bank auctioning off a business with $15 million in profits might pitch two hundred...

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